Atlas The Plug is a contributing figure within the Hip Hop Production community, and he does not make beats. The former aspiring singer is now the founder of the website BeatThread.com. That is just one of the many things he has going for him. He is also the Vice President and A&R of Roseville Music Group. He's a Co-Founder of KitSoHard.com and the creator of The True Masters Show, a showcase for Producers, Emcees and Dancers. Atlas serves as the Co-Host of the top music production podcast, Blap Chat with super producer Illmind. If that’s not enough, he is the manager of past Beats Grind & Life guest Jae Lee, formally known as Jay Two.